TheCruxGet the signal from Twitter & LinkedIn.Skip the 2 hours of scrolling.
You don't have time to doomscroll Twitter or browse LinkedIn all day. But you can't afford to miss what matters. TheCrux extracts the insights without the engagement trap.
The social media dilemma
Twitter and LinkedIn have great content. They also have infinite scroll, engagement algorithms, and outrage bait.
Viral posts get amplified. Strategic insights get buried. Algorithms optimize for clicks, not for your decisions.
"Just checking Twitter" becomes 45 minutes. "Quick LinkedIn scroll" eats your morning. You meant to learn, not to scroll.
You can't quit completely because sometimes there IS something important. So you keep scrolling, just in case.
Social media vs. intelligence
One is optimized for engagement. The other is optimized for your success.
| Feature | Twitter / LinkedIn | TheCrux |
|---|---|---|
| Content selection | Engagement algorithm decides | You choose sources & topics |
| Time required | 30-120+ min of scrolling | 10 min of focused reading |
| Noise level | High: viral posts, ads, drama | Zero: only relevant content |
| Optimization goal | Maximize your screen time | Maximize your insight/min |
| Content quality | Mixed: gems buried in noise | Curated: premium sources only |
| Distractions | Infinite scroll, notifications | One daily briefing, no interruptions |
| Mental state after | Anxious, behind, scattered | Informed, focused, ready |
What you keep. What you lose.
- •Industry insights from thought leaders you follow
- •Breaking news that affects your decisions
- •Deep analysis from Stratechery, a16z, etc.
- •Technical trends and product launches
- •Strategic perspectives from founders and VPs
- •Engagement-optimized rage bait
- •Endless scrolling through mediocre takes
- •Ads disguised as content
- •Notifications interrupting your flow
- •The guilt of wasting 2 hours before 9 AM
"I deleted Twitter from my phone but still get all the strategic insights I used to find there. Except now it takes 10 minutes instead of my entire morning."
Better than following 200 people on Twitter
We aggregate the best from premium sources so you don't have to
+ 80 more sources you can add
Social-free mornings in 3 steps
Pick your role, interests, and sources. We find content across the web—no scrolling required.
AI analyzes hundreds of articles and scores them against your profile. The best rise to the top.
10 minutes of relevant insights delivered to your inbox. Then close the tab and get to work.
Reclaim your mornings. Keep the insights.
Try TheCrux free. Delete the social apps later.